The most inseparable part of a product manager's work is demand. There are many demands, but they must also be screened to avoid being dominated bulk sms service by "pseudo-demand".) The product functions that have been painstakingly made cannot really solve the pain points of users. And this article puts forward several inferences - based on Maslow's hierarchy of needs theory, to further understand the needs and understand the essence behind the needs. 01 Recently, I watched an American documentary, "The Rich's Bottom Line," which tells the story of a rich man in the United States bulk sms service who challenged to start a million-dollar company from scratch within 90 days. As far as the plot itself is concerned, the male lead Glenn Stearns undoubtedly opened the halo of the protagonist.
I will not comment too much on the plot, but there are some ways of thinking about running the company that are worth talking about. Glenn was randomly "airdropped" to Erie, Pennsylvania by the program team, with no connections, only $100 and a pickup. When bulk sms service he arrived in , the first question he faced was how to survive. After learning about the local cost of living, he set himself the goal of the first week to earn enough living expenses for three months. Obviously, it is difficult to achieve this goal with daily odd jobs. He thought of trade, that is, buying low and selling a certain product to make a profit. So Glenn went to the US version of the second-hand trading platform to look for bulk sms service opportunities. Please note that the first thing he looks for on the second-hand trading platform is not what others are selling, but what others are buying. In the end,
Glenn targeted a buyer's demand for military tires, and after rummaging through various junkyards, he found tires suitable for sale, earning a large part of his living expenses. In this story, there is a very important point of view for running a company. According bulk sms service to Glenn's original words, " find a buyer first, and then sell according to demand. " It's important because it reveals a golden rule of thumb for running a company: come first, then your product, service, or feature. Most people embarking on the road of no return to start a business stems from such a sudden whim, "Hey, I want to make a high-end product", "I want to develop a high-end APP". After you have this bulk sms service idea, then think about who needs this product, or not at all. I don't deny that you have a product first and then see which part of the people your product can meet. It is possible to create a good product,