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Ziaur Rahman
Aug 03, 2022
In Fashion Forum
As the most important analytical thinking in data analysis, funnel analysis plays a very important role in dismantling business processes and locating problems. When we are unable to determine which link the problem occurs in, we generally disassemble the business process and compare the conversion rate/churn rate between each link, and use this funnel analysis method to locate the cause of the problem. Today we will come together. learn it. We know that business design has a mobile number list process, and there will be user churn in every link from the beginning of the business process to the completion of the final goal, so we need an analytical method to measure the conversion efficiency and user churn of each step of the business process. situation, and the funnel analysis method is one such analysis method. Funnel analysis is a data analysis model based on business processes, that is to say, there must be antecedents, consequences, and contextual relationships of the business. It can scientifically reflect the user behavior status and the user transformation at each stage from the starting point to the end point, which can then be positioned. Links and reasons for user churn. The funnel analysis model has been widely used in website user behavior analysis and APP user behavior analysis, and is widely used in daily data operations and data analysis such as traffic monitoring and product target conversion.
Data Analysis Thinking: Understanding Funnel Analysis in One Article
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Ziaur Rahman

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